Verra Typeface System

Verra Typeface System

Primary Typeface / Nourd
Display / 56px Bold
The Fraud-Proof Trust Layer for Modern Work
Headline / 36px Bold
Mutual Attestation Eliminates AI-Generated Credentials
Subheadline / 24px Regular
Colleagues cryptographically verify work outcomes. Cannot self-verify, cannot fake relationships, cannot AI-generate.
Secondary Typeface / Open Sans
Body Copy / 18px Regular
The convergence of AI-enabled credential fraud and job posting scams has created a $35B+ verification crisis with no existing solution. Verra solves dual-sided fraud through two innovations: mutual attestation for workers and escrow-as-trust-signal for jobs.
Caption / 14px Regular
Verra's 1-2% take rate only on verified transactions aligns incentives with fraud elimination. Structural moat: Incumbents cannot compete due to misaligned business models.
Hierarchy in Action

Why Now & Why This Matters

The AI credential crisis is happening now, not in the future. Remote work is permanent, the fractional economy is mainstream, and $450M in annual fraud losses are creating urgent demand for verification infrastructure.

Market Gap

In 2025, organizations spent $65B on security infrastructure with zero solution for work outcome verification. This is the missing layer. Verra becomes the verification protocol all platforms integrate.

$35B+
Verification Crisis
72%
Recruiters Encounter AI Credentials
102M
Independent Workers (U.S.)
Brand Color System
Primary Gradient
#00d4ff → #7b61ff
Trust Blue
#00d4ff
Innovation Purple
#7b61ff
Deep Navy
#0a0e27
Usage Guidelines

Use Nourd For:

Headlines, product names, hero statements, callouts, navigation, buttons (when bold action is needed), key metrics, brand moments

Use Open Sans For:

Body copy, data tables, fine print, UI labels, descriptions, documentation, long-form content, technical specifications

Pairing Principle:

Nourd commands attention. Open Sans builds trust through clarity. Use Nourd to make bold claims about category-defining innovation. Use Open Sans to back them up with data, detail, and proof.